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Create with Confidence: Using Generative AI with Integrity
Crafting content that resonates – and meets customers exactly where they are – is essential. But with the heightened demand for relevant content experiences, delivering dynamic content to the right audience at the exact right t...
Autumn / Winter Seasonal Insights Guide 2024
Autumn and winter this year will be seasons of discovery, experimentation, playfulness, and optimism. The uncertainty of this post-pandemic period and its accompanying once-in-a-generation changes are an opportunity for creativ...
State of Creativity Report 2024
Adobe, in partnership with Edelman Data & Intelligence and Havas Play, has created this report to explore the state of creativity and the opportunities generative AI offers to improve productivity and creativity. It’s no s...
Adobe Generative AI: Redefining Productivity in Creative Imaging
In the Pfeiffer Report Adobe Generative AI: Redefining Productivity in Creative Imaging, discover the quantifiable creative productivity improvements achieved when using Adobe Firefly in creative workflows, including in Adobe P...
Build a Cloud and SaaS future and empower teams to fast-track development
Meeting customer demand can be a significant challenge for software businesses. Customers want new ways to both increase predictability and control as well as minimize cost and risk. Expectations for more convenient, subscript...
Building your software business with a SaaS Strategy
Competition is increasingly fierce for software businesses. It’s hard to keep pace with customer and employee demands in an ever-changing world. End customers want control and subscription-based software provides this, along ...
Driving Value and Cost Optimization on the Cloud
Did you know that 61% of organizations worldwide are aggressively shifting their strategy to consumption-driven infrastructure spend? It’s no big surprise. Consumption-based spending reduces the risk of expensive IT overheads ...
Take Your Software Sales to New Heights
As a sales leader, you are the first to feel the pain of losing customers and deals to competitors - possibly, competitors offering a Software-as-a-Service (SaaS) solution. Did you know that 61% of organizations worldwide are ...
How to meet evolving customer demands using Software as a Service
Are your day-to-day efforts spent keeping up with evolving customer demands? Innovation can differentiate software businesses and help meet evolving customer expectations. Choosing where to invest time and resources is a balan...
Little Things That Can Have a Big Impact on Employee Experience and Retention
To be future-ready and ensure your company’s workforce feels satisfied and supported, you need to prioritize business agility, efficiency, and productivity. This will allow your company to create an employee experience that att...